Hi. I'm Becca. 

I'm the Creative Director at TheFeed.com and a creative director/copywriter with Fortnight Collective, the agency, not the game, and the founder/CEO of Mortal Ventures living in Boulder, Colorado because I was corporate moved here and it’s not too bad. Before that, I freelanced for 10 years and founded a company (see above) and before that, I helped launch another (see above and also way below in the resume section). Before that, I worked at CP+B. Before and partially during that I was a professional cyclist while I worked at R/GA NY. Before that, I worked at Saatchi NY. Before that, I worked at Lowe, which is now Deutsch. Before that, I lived in San Francisco and worked at Hal Riney and poached trails on mountain bikes. Before that, I went to Creative Circus in Atlanta and before that, I worked as a hostess at a five-star restaurant in Princeton, NJ that closed down due to tax evasion. Before that, I worked in architecture doing PR and graphic design. Before that, I went to school at UW-Madison and triple-majored in Art History, Political Science and Italian while being one of the worst rowers on the country’s best Lightweight Crew Team. Before that, I sold Beanie Babies and collected TV Guides while I went to high school in New Jersey where I played the mellophone and sometimes the bass drum in the marching band; the bassoon in the orchestra; and the bass clarinet in the jazz band. I cannot play any of those anymore. Before that, I started playing piano and I can still play that. Before that, I ate chapstick behind couches. Before that I was a twinkle in my parents’ eyes.

E-mail: rebeccaschepps@gmail.com
Working Not Working: @bescka

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EXPERIENCE

Mortal Ventures | Founder | 2017-Present |
Brands: Mortal Hydration, Mortal Kombucha, Mortal Power & Mortal XXX Non Alcoholic Kombucha.
website: http://drinkmortal.com

Full Time Agency Experience
February 2021 - Present
Fortnight Collective
Title: Creative Director
Clients: Bragg, BrightFarms, Goodyear, Yasso, One Bar

January 2013 - August 2013
CP+B
Title: Senior Copywriter
Clients: Bing, Fruit Of The Loom, JELL-O, Schwab, Dominos, Kraft

April 2011 - December 2012
R/GA
Title: Copywriter
Clients: McCormick, Old Bay, GrillMates, Lawrys, ABC, Google, Verizon

October 2009 - April 2011
Saatchi & Saatchi
Title: Senior Writer
Clients: Yoplait, General Mills, Miller High Life, Keystone, Progresso

October 2008 - October 2009
Lowe NY
Title: Copywriter
Clients: Milk, Girl Scouts of America, Wisk, Carefree

August 2007 - October 2008
Hal Riney
Title: Copywriter
Clients: US Cellular, Hornitos, Vlassic, Vandekamp Fishsticks

Advertising & Writing Freelance Clients:
Fortnight Collective, Cactus, Victors & Spoils, Climate Reality Project, Angry Bovine, Bicycling Magazine, Manual For Speed, GRIT, Thrive Magazine, Liftopia, Chalet Magazine Pearl Izumi, Stages Cycling, LA Sweat, We Got To Hang Out Podcast

Brands Where I Did & Do & Led Big Creative Things: 

The Feed
2013 - 2015 & 2024-Present
Titles:
2024 Head of Creative Director
2022 Contract Creative Director for Special Projects
2013-2015 All Creative & Content
website: The Feed
From 2013-2015 I helped launch the brand. I ran all content, ad creative, social media posts and marketing. Created, wrote and designed printed marketing materials and zines. Coming back in 2022 I work on special projects and brand/product launches with the in-house marketing and product teams. In 2024 I came back to refresh the brand, build and lead the creative department.


Stages Cycling
January 2014 - 2020
Title: Creative Director
Led the launch, build and redesign of the StagesCycling.com website to create a whole new user experience. Performed a competitive analysis to create the UX strategy & design. Formed the brand standards for Stages Cycling online. Produce and develop all creative content and for online channels including news stories, e-mail marketing and social accounts as well as produce key printed documents like trade show catalogues. Work one-on-one with international teams to ensure consistency across all multi-language websites. Execute SEO strategy and work one-on-one with the developer to optimize the site for search. 

La Sweat
2012- 2021
website:La Sweat
Title: Creative Director & Rider
In charged of creating the unique look, feel and voice of the cycling team La Sweat. Develop and design the complete cycling kits each year. Control and create all content on social media and website. Built and manage the team website and store. Source photographers and manage photoshoots. Handle press -- each year La Sweat has garnered national magazine spreads, including one cover feature. 


We Got To Hang Out
2012- 2018
website:We Got To Hang Out
Developed identity and branding for We Got To Hang Out. Website build and webmaster. Develop all graphics and graphic systems for use online.


Panache Cyclewear
Title: Creative & Content
2014 - 2015
website:Panache Cyclewear
Led all content, ad creative, social media posts and marketing.


Still curious? Find out more, here...and if you're still wondering, here are some charts: click